Initace 
WooCommerce suits companies for which content matters and the catalogue is small or medium; PrestaShop 9 copes better with large catalogues and with selling where the priority is the store itself, not a blog or content around it. Below is a comparison of the eight features that most often decide the choice, and the approximate cost of starting on both platforms.
Eight features side by side
| Feature | WooCommerce | PrestaShop 9 |
|---|---|---|
| Cost of starting | lower | higher |
| Catalogue size | hundreds to several thousand products without special measures | large catalogues, extensive variants |
| Content and blog | natural, because it is WordPress | possible, but less convenient |
| Sales to businesses and wholesale prices | through extensions | customer groups with separate prices built in |
| Many languages and currencies | through plugins | built in |
| Day-to-day use | a simple, familiar panel | an extensive panel, training is worthwhile |
| Integrations (wholesalers, BaseLinker, couriers) | yes | yes |
| Who it is for | a company with content and a smaller catalogue | sales focused on the store, a large catalogue |
When WooCommerce makes sense
If besides selling you want to run a blog, publish guides or build your position in Google with content, WooCommerce has the advantage — it runs on WordPress, so the store and the content live in one system, with no switching between two panels. It is also usually a cheaper and faster start, a good choice for a catalogue of a few hundred to a few thousand products. Larger catalogues are possible too, but need stronger hosting and a polished product search.
When PrestaShop makes sense
With a large catalogue, extensive product variants, selling in several languages or selling to businesses at wholesale prices, PrestaShop has these features built in, rather than adding them as extensions. It is a solution for stores where the selling itself matters more than the content around it.
The current version 9 (released in 2025) is based on Symfony 6.4 — a proven development foundation that receives security fixes until November 2027 — and requires PHP version 8.1 or newer. For a store this means modern, well-supported code, but also one warning: many modules written for older versions (1.7 and 8) have to be updated or replaced when moving to 9.
Cost of starting
With us a WooCommerce store starts at €1,900 net, and a PrestaShop store at €3,550 net — the difference comes from PrestaShop projects usually covering a larger catalogue and more integrations from the very start. The full scopes of both platforms: WooCommerce store, PrestaShop store. Already have a store on an older version? See Store migration.
Three questions that usually decide the choice
- How many products, including variants, will you have in two years? Count variants separately: a T-shirt in 5 sizes and 4 colours is 20 items, not one.
- Will you publish content regularly — guides, a blog, descriptions of projects? If so, WooCommerce gives you the convenience of WordPress in one panel.
- Do you sell to businesses or abroad — with prices for customer groups, several languages and currencies? If so, PrestaShop has more of that straight away.
A common mistake: choosing a platform by the look of a ready-made theme or by the number of add-ons available. The look is designed for your brand anyway, and every extra module or plugin is one more thing to update for years. It is better to choose the platform that has the features you need in the base, and add as little as possible.
The rule in short: a smaller catalogue and content alongside the sales → WooCommerce; a large catalogue and sales focused on the store → PrestaShop.
Not sure which platform fits your catalogue? Book a 15-minute call — we will tell you plainly.
